Pride Cup harnesses the power of sport to send a strong message of hope, inclusion and acceptance to LGBTIQ+ athletes, officials and supporters.

MY CLUB IS READY

Pride Cup harnesses the power of sport to send a strong message of hope, inclusion and acceptance to LGBTIQ+ athletes, officials and supporters.

MY CLUB IS READY

Events

See all events

Our Package

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Game Day

Two local teams theme a fixture game in rainbow to promote diversity and inclusion for LGBTIQ+ people.

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Education

For players, coaches and officials on how to stamp out discriminatory language and make your club more inclusive.

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Community

Flow-on effects for your club include media coverage, sponsorship opportunities and increased engagement with your local community.

Get Started

Any sports club can host a Pride Cup.

Our History

Pride Cup began as a powerful gesture of mateship in a local footy club in country Victoria and has grown into a national movement for change that transcends sport.

Players at the Yarra Glen Football Netball Club came up with the idea to support their teammate Jason Ball after he came out as gay, leading a national campaign to tackle homophobia and transphobia in sport.

The game saw 50m lines painted in rainbow colours and both teams wore rainbow jumpers to send a message of acceptance to LGBTIQ+ people.

It inspired the now annual AFL Pride Game between St Kilda and Sydney and has been replicated in many clubs across the country.

Since the first Pride Cup in 2014 it has grown into a national not-for-profit organisation to help local clubs develop and execute their own Pride Cups to promote diversity and inclusion and ensure sport is for everyone.

Support Us

Donate today and help us fight for inclusion in sport.